Bakrie International Conference on Communication, Management, Politics & Accounting (BICOMPACT 2023)

Bakrie International Conference on Communication, Management, Politics & Accounting (BICOMPACT 2023) is an international conference organized by Research Synergy Foundation that is held hybrid on 15 November 2023 virtual through Zoom platform. Supported by Scholarvein, Research Synergy Institute, Reviewer Track, Research Synergy Press, F1000Research, Cogent Open Access Journals, and Taylor & Francis Group. We are thrilled to greet all participants of BICOMPACT 2023, centered around the theme "Advancing Sustainability: Strategic Approach for A Changing World". As we gather for this occasion, we embark on a journey toward sustainable solutions aimed at addressing the global challenges of our era.

The conference aims to provide a platform where researchers, students, practitioners, policymakers, and various stakeholders can come together to explore innovative approaches for establishing a new interdisciplinary framework in transportation. By assembling experts from diverse fields and regions, the conference holds the potential to pinpoint creative solutions contributing to a more resilient future for all. In today's rapidly evolving business environment, sustainability has become integral to the corporate agenda. It is no longer just a social or environmental responsibility; it has become a key factor for achieving competitive advantage. As companies and projects face the challenge of balancing operational effectiveness with strategic thinking on sustainability, a strategic approach becomes crucial. Strategic sustainability requires organizations to adopt sustainable practices and integrate them into their business model. This integration aligns social and environmental concerns with the organization's overall objectives, leading to the development of new products, processes, and business models. Furthermore, the integration of sustainable development into the strategic planning of a company entails considering sustainability aspects in both external developments and internal strengths and weaknesses. By doing so, organizations can create a sustainability strategy incorporating social and environmental dimensions into their strategic management process.

To overcome the challenges and advance sustainability, organizations must adopt a strategic approach beyond mere greenwashing. This involves redefining their purpose and aligning their actions with economic, social, and environmental goals. By taking a stakeholder view of the firm and considering the interests of society and the environment, organizations can ensure their sustainability efforts are genuine and impactful. To conclude, I hope that this conference could be platform for sharing knowledge among researchers and students to give insight, feedback, novelty in sustainability issue from now to the future.